by Matthew Noll | Jun 21, 2010 | Daily Updates, Event Marketing, Featured, Guerrilla Marketing, Non-traditional Media
Michelob Ultra got a hole in one at the US Open this weekend. In order to reach fans attending one of the biggest golf events of the season they launched a sailboat with a giant branded sail to the waters off Pebble Beach. Â The sailboat provided great exposure as it...
by Matthew Noll | Apr 12, 2010 | Billboard Advertising, Daily Updates, Featured, Traditional Media
Everyone here at EMC is a HUGE AC/DC fan (ok, maybe not everyone, but I am, and I’m writing this so . . . ) Consequently we were thrilled to be tapped to help with the out of home component for the impending release of the Iron Man 2 soundtrack, featuring the...
by Matthew Noll | Dec 3, 2009 | Billboard Advertising, Daily Updates, Featured, Traditional Media
When the Pennsylvania WIC (Women, Infants & Children) program wanted to reach their target audience in lower income areas across the entire state to promote healthier dietary choices and greater partnership, they tapped Douglas Gould & Company, a NY-based...
by Matthew Noll | Oct 12, 2009 | Daily Updates, Event Marketing, Featured, Segway Advertising
For the 2009 “Making Strides Against Breast Cancer of Philadelphia” walk, sponsored by the American Cancer Society, the Siemens Medical Team fielded a pair of Segways to help generate buzz. Here are some great shots from the event which started at the Art...
by Matthew Noll | Oct 6, 2009 | Daily Updates, Featured, Guerrilla Marketing, Non-traditional Media, Segway Advertising, Street Teams
At a time when healthcare is dominating the news, and many people are feeling concerned and apprehensive, Mercy Hospital wanted to extend a helping hand to the people of Sacramento to assist them in navigating the confusing process of Open Enrollment. Â They turned...
