EMC Outdoor is an established Out of Home (OOH) media agency where our commitment is driving growth for our clients through the strategic application of Out of Home media. We have over 30 years of experience in every type of OOH media available, from traditional, non-traditional, lifestyle to event/experiential.

EMC plans and executes OOH campaigns nationally and internationally across three main areas of expertise: Traditional OOH, Tradeshow Marketing and Experiential Activations.

We are guided by our Core Values:

• We Lead With Service
• We Forge A Path
• We Lift Each Other Up
• We Are Fueled By Curiousity

EMC is committed to DEI in all aspects of our business.

Job Description:

EMC Outdoor is seeking a dynamic Media Planner to drive strategic Out-of-Home media campaigns for our diverse clientele. The successful candidate will blend expertise in Out-of-Home media with strong project management skills and client-facing abilities. They will thrive as a collaborative team member in a fast-paced environment, managing multiple projects and deadlines while maintaining strict attention to detail.

As a Media Planner, you will spearhead the strategic development, client collaboration and tactical implementation of Out-of-Home media proposals, working closely with internal teams and external vendors. You will be responsible for strategic media planning, budget management, and ensuring timely execution of media campaigns.

We're looking for a critical thinker with excellent written and verbal communication skills. The ideal candidate is proactive, adaptable, and constantly seeking innovative solutions to enhance efficiency, effectiveness, and client outcomes in media planning.

This role offers a unique opportunity to shape impactful Out-of-Home media strategies in a dynamic, evolving industry. If you're passionate about media planning and ready to take on new challenges, we want to hear from you.

Media Planner Job Responsibilities:

Within this integral role, daily job functions include, but are not limited to the following:

• Strategic Planning: Work with clients and internal teams to develop detailed and comprehensive Out-of-Home media campaigns.
• Proposal Development: Research, interface, and negotiate with vendors to develop Out of Home media proposals for clients.
• Campaign Planning: Create a timeline and logistical elements for the deployment of contracted OOH media plans.
• Production Management: collect details for and establish timelines for the client delivery of artwork for media campaigns.
• Project Communication: Communicate with all parties on the implementation of media campaigns.
• Database Management: Update agency CRM platform with relevant project and client details.
• Research: Location and development of new vendor relationships for OOH media options. Update and maintain key sales materials.

Media Planner Skills:

• Strategic Thinking: Capacity to develop comprehensive media strategies that align with client objectives and market conditions.
• OOH Campaign Optimization: Ability to maximize the impact of Out-of-Home media campaigns using advanced scheduling tools, optimizing based on budgets, KPIs and other factors.
• Data Analysis: Strong analytical skills to interpret complex data sets, including audience behavior, campaign performance metrics, and market trends.
• Geospatial Analysis: Skill in using location data and geographic information to identify optimal placement for OOH media.
• Audience-Based Planning: Expertise in understanding multiple parameters and working with custom audiences to recommend ideal media and locations for client campaigns.
• Media Research: Proficiency in using specialized industry resources and tools like Geopath and others for in-depth media research.
• Negotiation: Strong negotiation skills for securing optimal ad placements and rates with media vendors.

Skills & Requirements

• Bachelor’s degree in communications/media or related
• 5 years of work experience as a media coordinator/planner or similar
• Experience with Microsoft Office particularly Excel and Powerpoint
• Experience with a CRM platform and Microsoft Sharepoint is a plus
• Project planning and management skills
• Budget management skills
• Other duties as assigned

Benefits

• Medical, dental and other employee benefits
• Paid Time Off (PTO): Holidays and Vacation days.
• 401K
• Employee Assistance Program (EAP).

Additional Information

• Type: Full-time
• Education Requirements: Bachelor’s Degree
• Functions: Advertising Print Production, Project Management
• Industries: Marketing and Advertising
• Salary: Commensurate with experience. Please include requirements in cover letter.

Notes:

• COVID Vaccination is required.
• Remote Candidates will be considered, but a minimum of 2 visits/month to main office will be required.
• Please provide a cover letter noting position, resume and salary requirements.
• Please note for which position you are applying in email subject header.

Job Description:

We are seeking a Media Specialist with excellent organizational and project management skills. The Media Specialist must possess excellent written and verbal communication skills and be able to manage multiple tasks in a fast-paced environment.

The Media Specialist is responsible for owning the development and implementation of Out of Home media proposals and works in close conjunction with the Account Executive, Media and Operations teams, Accounting, and Vendor Suppliers. They will plan proposal development and implementation activities and tasks and ensure they are completed on schedule and budget.

To ensure success, the Media Specialist must demonstrate a keen interest in anticipating and avoiding hurdles, developing and implementing cost efficiencies, and using time-saving tactics. Top candidates will be enthusiastic and motivated critical thinkers continuously looking to improve.

Media Specialist Job Responsibilities:

Within this integral role, daily job functions include, but are not limited to the following:

• Media Proposal Development:Research, interface, and negotiate with vendors to develop Out of Home media proposals. Create a plan and logistical elements for the deployment of contracted OOH media plans.
• Production Management:Collect details for and establish timelines for the client delivery of artwork for media campaigns; compile specs, facilitate posting instructions, generate POPs and post-campaign reports, etc.
• Project Communication:Communicate with all parties on the implementation of media campaigns.
• Database Management:Update agency CRM platform with project and client updates.
• Research:Locate and develop new vendor relationships for OOH media options. Coordinate vendor meetings and update and maintain key sales materials.

Skills & Requirements

• Bachelor’s degree in communications/media or related (essential).
• 1-3 years of work experience as a media specialist or similar – OOH agency experience is a plus.
• Experience with Microsoft Office, particularly Excel and PowerPoint, is required.
• Experience with a CRM platform and Microsoft SharePoint is a plus.
• Experience/familiarity with Geopath and/or Adquick is a plus.
• Contribute to and create proposals in conjunction with Account Executive.
• Request and evaluate vendor media proposals and assist with developing recommendations.
• Negotiate with vendors for favorable rates and added value.
• Work closely with media and production vendors to confirm specifications for artwork development and share with clients.
• Maintaining the flow of information on production-related tasks.
• Communicate often and early on all needed project items to both internal and external stakeholders.
• Escalate to the appropriate internal team members any significant issues.
• Work closely with production vendors to keep programs on track and production costs under budget.
• Have effective communication and problem-solving skills to find quick and favorable solutions to any issues that arise.
• Approving invoices for accounting.
• Updating client and project data in CRM software.
• Coordinate and create Proof of Performance reports for every campaign in a timely fashion.
• Participate in company meetings and activities in order to build strong internal relationships.
• Support planning and execution of internal company events and activities.
• Other duties as assigned.

Benefits

• Medical, dental and other employee benefits
• Paid Time Off (PTO): Holidays and Vacation days.
• 401K
• Employee Assistance Program (EAP).

Additional Information

• Type: Full-time
• Education Requirements: Bachelor’s Degree
• Functions: Advertising Print Production, Project Management
• Industries: Marketing and Advertising
• Salary: Commensurate with experience. Please include requirements in cover letter.

Notes:

• COVID Vaccination is required.
• Remote Candidates will be considered, but a minimum of 2 visits/month to main office will be required.
• Please provide a cover letter noting position, resume and salary requirements.
• Please note for which position you are applying in email subject header.