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Iron Man & AC/DC take over Times Square!

Iron Man & AC/DC take over Times Square!

by Matthew Noll | Apr 12, 2010 | Billboard Advertising, Daily Updates, Featured, Traditional Media

Everyone here at EMC is a HUGE AC/DC fan (ok, maybe not everyone, but I am, and I’m writing this so . . . ) Consequently we were thrilled to be tapped to help with the out of home component for the impending release of the Iron Man 2 soundtrack, featuring the...
Stretching a budget into statewide coverage!

Stretching a budget into statewide coverage!

by Matthew Noll | Dec 3, 2009 | Billboard Advertising, Daily Updates, Featured, Traditional Media

When the Pennsylvania WIC (Women, Infants & Children) program wanted to reach their target audience in lower income areas across the entire state to promote healthier dietary choices and greater partnership, they tapped Douglas Gould & Company, a NY-based...
Using out of home to help find a cure.

Using out of home to help find a cure.

by Matthew Noll | Oct 12, 2009 | Daily Updates, Event Marketing, Featured, Segway Advertising

For the 2009 “Making Strides Against Breast Cancer of Philadelphia” walk, sponsored by the American Cancer Society, the Siemens Medical Team fielded a pair of Segways to help generate buzz. Here are some great shots from the event which started at the Art...
Mercy Healthcare takes its message to the people.

Mercy Healthcare takes its message to the people.

by Matthew Noll | Oct 6, 2009 | Daily Updates, Featured, Guerrilla Marketing, Non-traditional Media, Segway Advertising, Street Teams

At a time when healthcare is dominating the news, and many people are feeling concerned and apprehensive, Mercy Hospital wanted to extend a helping hand to the people of Sacramento to assist them in navigating the confusing process of Open Enrollment.   They turned...
Hansen’s Natural Soda loves San Francisco (and outdoor advertising)

Hansen’s Natural Soda loves San Francisco (and outdoor advertising)

by Matthew Noll | Sep 3, 2009 | Daily Updates, Event Marketing, Featured, Guerrilla Marketing, Non-traditional Media, Street Teams, Wrapped Vehicles

When Hansen’s Natural Soda wanted to promote their “Hansen’s Loves San Francisco” Online Photo Contest, while also exposing Bay Area residents to their brand, they turned to EMC for some fun and exciting guerrilla out of home to make a big...
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