by Matthew Noll | Jul 15, 2014 | Airport Advertising, Daily Updates, Event Marketing, Featured, Transit Shelters
As Celgene and their agency prepared for one of the most important medical conferences of the year — the annual ASCO meeting— they looked to EMC Outdoor for an out of home media plan that would deliver a dominant presence during the Chicago event. Medical...
by Matthew Noll | Jan 3, 2014 | Event Marketing, Featured, Non-traditional Media
Major events like conventions, trade shows, and medical meetings are crucial times for exhibitors. With the target audience concentrated in one location for a small window of time, there is a massive opportunity for exhibitors to advertise. Exhibitors are always...
by Matthew Noll | Nov 23, 2013 | Daily Updates, Event Marketing, Featured, Guerrilla Marketing, Mobile Billboards, Non-traditional Media, Street Teams
Trying to effectively reach targeted audiences can prove to be difficult. Sometimes you need to tap media channels outside of your own — even if you’re one of the best digital marketers around. HubSpot, a leader in digital strategy and marketing, partnered with...
by Matthew Noll | Sep 16, 2013 | Daily Updates, Event Marketing, Featured, Guerrilla Marketing, Non-traditional Media, Street Teams, Taxi Advertising, Traditional Media
At EMC, we understand how critical trade shows and conventions can be, and how important it is to make a great impression in an event’s small and very busy window of time. Attendees at conventions and professional conferences have busy schedules during their stay in...
by Matthew Noll | Aug 12, 2013 | Daily Updates, Event Marketing, Featured, Non-traditional Media
Conventions and trade shows are crucial messaging opportunities for many companies as they represent the one or two times a year that their target audience is gathered in one location. During these events brands are always looking for new and innovative ways to...