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San Francisco | A Day in the Life of a Convention Attendee

San Francisco | A Day in the Life of a Convention Attendee

by John Foster | Jun 20, 2017 | Featured, News, OOH Media, Trade Show Marketing

San Francisco is one of the top trade show and convention markets in the country and possibly the world. It also happens to be a fantastic city for food, drink, sights, and shopping. I often spend a lot of my time in markets checking out the media we place for our...
A Day in the Life: Summer Festivals

A Day in the Life: Summer Festivals

by Jennifer Stuart | Jun 1, 2017 | Experiential Marketing, Featured, OOH Media

I’m going to the circus, I’m going to the fair, To see the pretty ladies With flowers in their hair! Getting ready for a festival day in NYC combines the best of both worlds; the sense of being free that comes with the festival life, and the hustle and bustle of a...
Boost Mobile: Bringing Smoothie Fun to the Masses!

Boost Mobile: Bringing Smoothie Fun to the Masses!

by Caitlin Campbell | May 5, 2017 | Event Marketing, Featured, Non-traditional Media, Wrapped Vehicles

Trying to directly target your audience, while providing them a unique and memorable memory, allows a brand to get creative with how they approach the campaign. That’s why Boost Mobile turned to EMC Events for an experiential program that would allow direct...
Earth Fare: Targeting Stores Across the Country

Earth Fare: Targeting Stores Across the Country

by Caitlin Campbell | Apr 14, 2017 | Billboard Advertising, Daily Updates, Event Marketing, Featured, Lifestyle media, Mobile Billboards, Traditional Media, Transit Shelters

Trying to target several store openings across multiple markets around the country can prove to be difficult and quite time consuming for some advertisers. That’s why Earth Fare and their agency turned to EMC for an OOH solution that could find the best...
How to support your event with sponsorship strategies & exhibitor marketing tactics

How to support your event with sponsorship strategies & exhibitor marketing tactics

by Maryann Ingham | Apr 13, 2017 | Featured, News, OOH Media, Trade Show Marketing

A trade show is both a sales and marketing event for the exhibitor. With over 1.9 million exhibitors at events every year (2015 CEIR Exhibition Industry Census), exhibitors now more than ever are competing for attendees’ attention. But how can event organizers, both...
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