by Jonathan Megahey | Feb 4, 2026 | Featured, OOH Media
Most markets experience peaks and valleys. Philadelphia in 2026 will not.Over the course of the year, the city will host an unprecedented combination of global sporting events, national celebrations, and large‑scale professional gatherings—creating sustained audience...
by Lauren Spinelli | Dec 8, 2025 | Featured, Trade Show Marketing
Trade show marketing is being reshaped in a way it hasn’t been for many years. If you are still following the same old playbooks for conferences and industry events as before the pandemic, then you are already behind. The stakes have never been higher for...
by Jonathan Megahey | Oct 6, 2025 | Case Studies
Supernus Pharmaceuticals: Spotlighting ONAPGO at AAN 2025 Supernus Pharmaceuticals partnered with EMC Outdoor to spotlight ONAPGO, their newly approved treatment, during the American Academy of Neurology (AAN) Annual Meeting in San Diego. With thousands of healthcare...
by Jonathan Megahey | Oct 6, 2025 | Case Studies
Boosting ITOVEBI Visibility at the Miami Breast Conference Genentech partnered with EMC Outdoor to boost visibility for ITOVEBI at the Miami Breast Conference, targeting healthcare professionals with a strategic, multi-format Out of Home media plan. To capture...
by Marianne Schulmeister | Jun 23, 2025 | Experiential Marketing, Featured, OOH Media
Picture this: You’re scrolling your feed when you stumble upon a video of people walking through a giant sneaker, complete with interactive displays, custom music, and the ability to design their own signature shoe on the spot. Meanwhile, your brand’s...