by Matthew Noll | Nov 3, 2011 | Daily Updates, Event Marketing, Featured, Guerrilla Marketing, Mobile Billboards
So you really want to engage with consumers? Why not play some video games together? That’s just what Metro PCS is doing in Atlanta. They’re using a digital display vehicle as both a branding tool, and a way to interact with customers in a fun and...
by Matthew Noll | Sep 22, 2011 | Billboard Advertising, Daily Updates, Featured, Traditional Media
Summer’s finally over and all over the country students are heading back to school. According to the OAAA “Almost 20 million of those students will be heading to the nation’s 4,409 colleges and universities in the fall — over 5 million more than 20...
by Matthew Noll | Aug 15, 2011 | Daily Updates, Featured, Guerrilla Marketing, Non-traditional Media
QR Codes – they’re popping up all over the out of home landscape, and with good reason – they’re a great way for advertisers to create a connection with consumers, and deliver additional information. But what are they? A QR Code is a special...
by Matthew Noll | Jul 15, 2011 | Billboard Advertising, Daily Updates, Featured, Traditional Media
Want to engage local consumers in a fun and exciting way, get some great branding & PR buzz, and give something back to the local communities at the same time? That’s just what Stevi B’s did with their recent billboard campaign in the Atlanta area. We...
by Matthew Noll | Jul 7, 2011 | Airport Advertising, Bike Displays, Event Marketing, Featured, Guerrilla Marketing, Mobile Projection, Scooter Advertising, Segway Advertising, Wrapped Vehicles
When Boehringer Ingelheim was preparing to attend one of the most important medical conferences on their calendar — the annual ADA meeting in San Diego— they turned to EMC for a package of outdoor advertising that would reach attendees during their entire stay at...