by Matthew Noll | Dec 16, 2008 | Daily Updates, Featured, Lifestyle media, Mall Advertising
During the crowded holiday shopping season (yes, even this year) mall advertising is a great way to concentrate your out of home advertising efforts. That’s just what the Phipps Conservatory in Pittsburgh, Â PA is doing to drive traffic to their annual Winter...
by Matthew Noll | Nov 24, 2008 | Daily Updates, Featured, Guerrilla Marketing, Mobile Billboards, Mobile Projection, Non-traditional Media
We were tapped by Obama for America to manage a multi-state out of home campaign that would help get voters to the polls where the competition was tough.  At crunch time, Obama’s marketing team turned to the out of home palette — recognizing that outdoor...
by Matthew Noll | Sep 17, 2008 | Daily Updates, Featured, Guerrilla Marketing, Non-traditional Media, Scooter Advertising
In case you hadn’t noticed the real estate market took a bit of a downturn recently. Well, when times are tough it’s the companies that are willing to look for new solutions to old problems that will weather the storm. That’s just what John Laing...
by Matthew Noll | Aug 28, 2008 | Daily Updates, Event Marketing, Featured, Guerrilla Marketing, Mobile Projection, Non-traditional Media
Safeway used this mobile projection at the Democratic National Convention to welcome delegates, visitors and VIPs, to celebrate their sponsorship of the event, and to promote a few green messages as well. Â Mobile projection was a good fit because it’s cutting...
by Matthew Noll | May 27, 2008 | Daily Updates, Featured, Gas Station Advertising, Lifestyle media
Talk about reaching your target demographic, it doesn’t get any better than this . . . (hint: read the ad then look at the car) Â Maybe if the out of home ad printed out a claims form – filled out in triplicate, filed the police report, and dispensed some...