by Matthew Noll | May 9, 2022 | Featured, News, OOH Media
If I were to show you a small section of a very famous painting, you probably wouldn’t have much luck identifying it: If I zoom out to show you twice as much, we’re probably still in the same boat, there’s just not enough information to go on. If I give you twice as...
by Jonathan Megahey | Apr 20, 2022 | Digital, Featured, OOH Media
Designing for out of home can be exciting but also very challenging. Out of home can require a different eye than other media. It requires an approach that simplifies creative while maximizing its impact – a tricky balance to maintain. Out of home consists of...
by Jonathan Megahey | Apr 19, 2022 | Event Marketing, Experiential Marketing, Trade Show
EMC and Allergan Natrelle worked closely to plan and execute a living flower wall inside Plastic Surgery The Meeting (PSTM) that created a space to drive attendees to their booth and that event attendees could visit multiple times during their stay. Allergan wanted to...
by Jonathan Megahey | Apr 5, 2022 | Digital, Featured, Metaverse, OOH Media
The Metaverse has become an inescapable buzzword over the past year, especially since Facebook rebranded into Meta. However, it’s much more than that, as we’re witnessing the beginnings of an entirely new medium of advertising that could have far-reaching...
by Jonathan Megahey | Mar 17, 2022 | Billboard Advertising, Bus Advertising, Lifestyle media, Transit Shelters, Wrapped Vehicles
Lung and liver cancer are becoming two of the most common cancers worldwide. With lung cancer being the second most common and liver being the sixth, early diagnosis and intervention are crucial since symptoms can be dormant until later stages. This is especially...