by Matthew Noll | Aug 5, 2010 | Daily Updates, Event Marketing, Featured, Guerrilla Marketing, Non-traditional Media, Street Teams
In order to reach thousands of computer professionals at the Siggraph convention in Los Angeles, Intel turned to EMC for some creative outdoor advertising. A team of brand ambassadors with Intel branded Coffee backpacks were stationed on the main pedestrian routes to...
by Matthew Noll | Oct 19, 2009 | Commuter Rail & Subway, Daily Updates, Event Marketing, Featured, Guerrilla Marketing, Non-traditional Media, Traditional Media, Transit Shelters, Wrapped Vehicles
When Roche wanted to make sure they had a big presence at the ACR convention in Philadelphia they turned to EMC for the full palette of outdoor media to dominate the event, and reach attendees at multiple locations during their stay. Airport Dioramas and Branded...
by Matthew Noll | Sep 3, 2009 | Daily Updates, Event Marketing, Featured, Guerrilla Marketing, Non-traditional Media, Street Teams, Wrapped Vehicles
When Hansen’s Natural Soda wanted to promote their “Hansen’s Loves San Francisco” Online Photo Contest, while also exposing Bay Area residents to their brand, they turned to EMC for some fun and exciting guerrilla out of home to make a big...
by Matthew Noll | Aug 17, 2009 | Daily Updates, Event Marketing, Featured, Non-traditional Media
One great way to reach audiences at large events is with mobile out of home media – and that’s just what Boost Mobile did at two major events in downtown Chicago this summer, using these cool looking bike taxis. Â The first event was the famous...
by Matthew Noll | Jun 29, 2009 | Daily Updates, Event Marketing, Featured, Guerrilla Marketing, Non-traditional Media
What do you do if you want to reach event attendees outside the convention center, in an area where there is no traditional out of home media available? Well, if the event happens to be near water you can sail right up to the crowds. Â That’s exactly what Ciba...