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How to Attract Customers with Localized Digital Marketing

How to Attract Customers with Localized Digital Marketing

by Elisa Abbott | Mar 7, 2019 | Digital, Featured

Whether you are a big brand looking to expand into new regions or a small startup with a clever marketing concept, localized digital marketing content can indeed make a difference. People like to see memorable advertisement messages during their daily commute or a...
How to Drive Enrollment for Health Insurance Brands Using Out of Home Media

How to Drive Enrollment for Health Insurance Brands Using Out of Home Media

by Christie Massey | Feb 28, 2019 | Featured, OOH Media

Marketing for health insurance brands can be extremely challenging. They face several different complex and unique hurdles to acquiring new subscribers. So how can a health insurance brand stand out in the marketplace while facing stiff competition? How can they...
What a $5M Super Bowl Ad Can Buy in OOH in 2019

What a $5M Super Bowl Ad Can Buy in OOH in 2019

by Luke Woods | Feb 14, 2019 | Experiential Marketing, Featured, OOH Media

With Super Bowl LIII in our rear-view, once again we’re left reflecting on the phenomenal amount that brands are willing to spend on mere seconds of advertising during the big game. This year, brands shelled out an estimated $5.1 million per TV spot, which is said to...
Top Tech Trends Impacting Location-Based Marketing

Top Tech Trends Impacting Location-Based Marketing

by Brian Thomas | Feb 5, 2019 | Digital, Featured

In a world full of digitized interactions, marketers need to find a way to engage consumer bases that is more plugged in than ever before. Keeping up with the competition in this cluttered ecosystem has never been more difficult or more crucial for marketers. This...
Changing the Way You Think About Event Spaces

Changing the Way You Think About Event Spaces

by Sabrina Duffy | Jan 29, 2019 | Experiential Marketing, Featured

Your boss just signed you up for a conference hosted in New York City focused on the latest and greatest trends in your field of work. At first, you’re excited—you get a few days out of the office to connect with peers, learn valuable information and to connect with...
Trade Show Marketing Trends for 2019

Trade Show Marketing Trends for 2019

by John Foster | Jan 17, 2019 | Featured, Trade Show Marketing

In today’s trade show world, exhibitors and sponsors are seeking ways to provide more interactive brand experiences and impressions that are more memorable. Whether physical or digital, the key goal is marketing initiatives that will engage with a target audience and...
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