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Steelhouse Media: Reaching Cannes Lions 2016 Attendees with Out of Home

Steelhouse Media: Reaching Cannes Lions 2016 Attendees with Out of Home

by Caitlin Campbell | Aug 16, 2016 | Airport Advertising, Billboard Advertising, Event Marketing, Featured, Traditional Media, Transit Shelters

Trying to target an international event overseas is difficult, especially when dealing with international media and currency. That’s why Steelhouse Media and their agency turned to EMC Outdoor for an Out of Home solution that could help them effectively target...
Legacy Campaign: Nationwide, “Life Comes At You Fast”, 2004

Legacy Campaign: Nationwide, “Life Comes At You Fast”, 2004

by Matthew Noll | Mar 16, 2016 | Airport Advertising, Bus Advertising, Daily Updates, Featured, Traditional Media

As we enter our 25th year in out of home, we thought it would be fun to take a look back at some of the campaigns that helped shape our agency. This is the first installment in a series of legacy campaigns that we will be sharing throughout the year to celebrate...
Targeted Out of Home Use For Event Marketing Strategies

Targeted Out of Home Use For Event Marketing Strategies

by Matthew Noll | Jul 15, 2014 | Airport Advertising, Daily Updates, Event Marketing, Featured, Transit Shelters

As Celgene and their agency prepared for one of the most important medical conferences of the year — the annual ASCO meeting— they looked to EMC Outdoor for an out of home media plan that would deliver a dominant presence during the Chicago event.  Medical...
Random House: Reaching travelers with airport advertising

Random House: Reaching travelers with airport advertising

by Matthew Noll | Aug 5, 2013 | Airport Advertising, Daily Updates, Featured

Summer vacation season is in full swing, and one critically important piece of collateral for anyone’s vacation is some good reading material. But how can publishers get their ads in front of busy travelers? Enter outdoor advertising!  Out of home advertising...
50 Shades of Grey: Reaching readers at the airport

50 Shades of Grey: Reaching readers at the airport

by Matthew Noll | Jul 25, 2012 | Airport Advertising, Featured, Traditional Media

When traveling by air it’s always good to have something to read during those long waits and longer flights.  That makes airports a natural fit for publishers. Inevitably loads of passengers forget to bring a book and have to pick one up in the airport. Out of...

Reaching business decision makers with airport advertising

by Matthew Noll | Jan 2, 2012 | Airport Advertising, Daily Updates, Featured, Traditional Media

When Riverbed Technology wanted to reach business decision makers in key markets across the US and overseas, they and their agency turned to EMC Outdoor for a way to target these hard to reach individuals. The solution was a program of spectacular and dominating...
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When you work with EMC, you're not just getting access to premium OOH inventory—you're gaining a dedicated team of experts committed to making your location-based marketing more strategic, more impactful, and more memorable.

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