Unlocking Success: Conference Marketing at BIO International

by Jonathan Megahey | Nov 21, 2023 | Daily Updates, Event Marketing, Pedicabs, Trade Show

The Biotechnology Innovation Organization (BIO) partnered with EMC for a distinctive Out of Home advertising initiative at the BIO International Convention, featuring Ginkgo Bioworks. This collaboration marked a significant leap in enhancing tradeshow experiences...

Visit Seattle’s ‘I Know a Place’ Campaign: Authentic and Personalized Experiential Marketing

by Jonathan Megahey | Aug 30, 2023 | Daily Updates, Experiential Marketing, Featured, Wrapped Vehicles

With its rich culture, beautiful landscapes, and active city life, Seattle has always been a destination that has something for everyone. Understanding this, Visit Seattle activated its “I Know a Place” campaign, serving up an experiential marketing...

Eco-Friendly Out of Home Advertising: Powering SFPUC’s Green Initiative for Net-Zero Emissions

by Jonathan Megahey | Jul 20, 2023 | Daily Updates, Lifestyle media

In the dynamic world of Out of Home advertising for net-zero emissions, there’s a real opportunity to be a vehicle of change for environmental causes. The San Francisco Public Utility Commission’s (SFPUC) latest campaign exemplifies this potential. In a...

Amplifying Tradeshow Impact Through Out of Home Sponsorships

by Jonathan Megahey | Jun 20, 2023 | Airport Advertising, Daily Updates, Event Marketing, Trade Show

EMC was recently tapped to manage Out of Home tradeshow conference sponsorship opportunities for a vital event in the medical field – Digestive Disease Week (DDW). This prestigious gathering took place at McCormick Place in Chicago, bringing together experts and...

Supporting Veterans Through Powerful Out of Home Advertising

by Jonathan Megahey | Apr 26, 2023 | Billboard Advertising, Featured, Traditional Media, Transit Shelters

Out of Home advertising has the power to go beyond promoting products and services and make a meaningful contribution to addressing pressing social issues. One campaign that exemplifies this potential is Rush Road Home’s recent activation in Chicago, which aimed...

Spreading Positivity and Gratitude at the Philadelphia Flower Show with IBX’s Gratitude Wall Initiative

by Jonathan Megahey | Mar 24, 2023 | Daily Updates, Event Marketing, Experiential Marketing, Trade Show

The power of gratitude and positivity can unite communities, foster well-being, and create meaningful connections. IBX recognized this potential and launched an experiential marketing campaign at the Philadelphia Flower Show aimed at encouraging attendees to express...