by Ian Williams | Sep 11, 2019 | Experiential Marketing, Featured
Experiential marketing activations at major sporting events offer brands an important opportunity for reaching key audiences. Many people dream of attending the biggest sporting events around the globe: Super Bowl, World Cup Finals, Daytona 500, etc. A relative few...
by Ian Williams | Mar 20, 2019 | Experiential Marketing, Featured
Impressions, impressions, impressions. At the end of the day, most companies focus on the number of impressions their advertising campaigns have yielded. With millions of dollars on the line, brands are competing at the highest level for individuals’ attention, hoping...
by Matthew Noll | Mar 6, 2017 | Daily Updates, Event Marketing, Featured, Guerrilla Marketing, Segway Advertising
Every February football fans, and advertising people join in anticipation of one of the biggest advertising events of the year – the Superbowl. We’ve all heard the huge numbers that get thrown around— $5 million dollars for a :30 second television spot (and...
by Matthew Noll | Feb 23, 2015 | Daily Updates, Event Marketing, Featured, Non-traditional Media, Wrapped Vehicles
We were thrilled to secure an officially approved NFL sponsorship on behalf of our client for Mexico Tourism at the Super Bowl this February. While both teams were focused on moving the ball downfield, we were moving attendees from popular areas / events to the...
by Matthew Noll | Feb 15, 2010 | Daily Updates, Featured, Guerrilla Marketing, Mobile Billboards, Scooter Advertising, Street Teams
Boost Mobile was on hand to reach the huge crowds in Miami for Super Bowl XLIV. Boost used a variety of media to reach the mobs of fans that descended on south Florida, including Scooters, Walking Billboards, and Mobile Billboards. By using mobile media, Boost was...
