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Sprint: Reaching Super Bowl fans in Houston with Experiential Marketing

Sprint: Reaching Super Bowl fans in Houston with Experiential Marketing

by Matthew Noll | Mar 6, 2017 | Daily Updates, Event Marketing, Featured, Guerrilla Marketing, Segway Advertising

Every February football fans, and advertising people join in anticipation of one of the biggest advertising events of the year – the Superbowl.  We’ve all heard the huge numbers that get thrown around— $5 million dollars for a :30 second television spot (and...
Northwestern Memorial Physicians Group:  Reaching holiday shoppers

Northwestern Memorial Physicians Group: Reaching holiday shoppers

by Matthew Noll | Dec 19, 2012 | Daily Updates, Featured, Lifestyle media, Mall Advertising, Segway Advertising

What can healthcare brands do for frantic holiday shoppers at crowded malls? Rejuvenate their stamina and holiday spirit with refreshing bottled H2O via branded segway teams. Our current campaign to roll out Northwestern Memorial Hospital’s new satellite locations...
A pre-holiday promotion as BUNN turns our segways into coffee brewers!

A pre-holiday promotion as BUNN turns our segways into coffee brewers!

by Matthew Noll | Dec 2, 2010 | Daily Updates, Featured, Guerrilla Marketing, Non-traditional Media, Segway Advertising, Street Teams

When BUNN was looking for an exciting way to launch their new “Phase Brew” coffee brewers they turned to EMC for some non-traditional out of home that was much more than just your typical branding. Our team was deployed for a month to key BUNN target...
Bud Light Lime brings a new flavor of out of home to San Diego.

Bud Light Lime brings a new flavor of out of home to San Diego.

by Matthew Noll | Nov 11, 2010 | Daily Updates, Featured, Guerrilla Marketing, Non-traditional Media, Scooter Advertising, Segway Advertising, Street Teams

When Bud Light Lime was looking for a unique interactive way to reach audiences in San Diego they turned to EMC for a multi-media street team activation that could connect with consumers at multiple points. The Team includes Scooters that can ride around the area and...
Using out of home to help find a cure.

Using out of home to help find a cure.

by Matthew Noll | Oct 12, 2009 | Daily Updates, Event Marketing, Featured, Segway Advertising

For the 2009 “Making Strides Against Breast Cancer of Philadelphia” walk, sponsored by the American Cancer Society, the Siemens Medical Team fielded a pair of Segways to help generate buzz. Here are some great shots from the event which started at the Art...
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