by Jonathan Megahey | Apr 19, 2023 | Featured, OOH Media
In today’s competitive market, businesses need effective advertising strategies. One key component is understanding the benefits of OOH advertising. This article delves into the top 5 advantages that Out of Home media offers and how it can contribute to a...
by Christie Massey | Mar 30, 2023 | Agency Life, Featured
Estimated reading time: 18 minutes We’ll pick up with Part Two of our Women In Media roundtable discussion. If you missed part one you can read it here. Christie Massey So let’s talk a little bit about the challenges we’ve faced in our careers as women in...
by Christie Massey | Mar 27, 2023 | Agency Life, Featured
Women in media have made remarkable contributions to the industry and also faced a host of challenges. As a WBENC organization, we thought it was important to observe Women’s History Month, so we pulled together a group of seasoned executives to discuss their...
by Melissa King | Mar 27, 2023 | Featured, OOH Media
Estimated reading time: 4 minutes Welcome to the next installment in our monthly series, where we delve into various markets to offer valuable insights and expert advice based on our extensive 30-year experience in the Out of Home advertising industry. This edition...
by Jonathan Megahey | Mar 24, 2023 | Daily Updates, Event Marketing, Experiential Marketing, Trade Show
The power of gratitude and positivity can unite communities, foster well-being, and create meaningful connections. IBX recognized this potential and launched an experiential marketing campaign at the Philadelphia Flower Show aimed at encouraging attendees to express...