by Jillian Cowden | Mar 6, 2020 | Billboard Advertising, Experiential Marketing, Featured, Traditional Media
As one of West Virginia’s oldest public universities, Marshall University’s roots run deep. The commonly used hashtag #MarshallUFamily and catch phrase, “Sons and Daughters of Marshall”, speaks to the university’s welcoming community and legacy...
by Jillian Cowden | Feb 3, 2020 | Billboard Advertising, Featured
The college enrollment period was in full swing and Nossi College of Art wanted to increase the number of applicants among local high school students and potential transfer students throughout Nashville, TN. Our strategy was to implement an integrated campaign of...
by Jillian Cowden | Dec 13, 2019 | Billboard Advertising, Bus Advertising, Featured, Traditional Media, Transit Shelters
Hunter syndrome is a very rare disease that occurs in just one in 160,000 live births and affects mainly boys. Although there is no cure for this disease, early diagnosis and intervention are crucial to creating better patient outcomes. Data shows that there are...
by Luke Woods | Aug 23, 2019 | Billboard Advertising, Featured
With the passage of the Farm Bill of 2018 came a growing popularity of Cannabidiol (CBD) infused products. In the United States alone, some analysts expect CBD sales to exceed $20 billion by 2024. This upward trajectory appears to be a promising opportunity for...
by Luke Woods | Jun 14, 2019 | Event Marketing, Experiential Marketing, Featured, Trade Show
Trade shows offer valuable opportunity for pharmaceutical brands to reach targeted audiences in specific ways, and often that means thinking beyond the booth. While exhibit booths and distributed collateral ensure share-of-voice beside competitors, it’s also...
