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Flower Wall Creates a Living OOH Social Space Inside PSTM

Flower Wall Creates a Living OOH Social Space Inside PSTM

by Jonathan Megahey | Apr 19, 2022 | Event Marketing, Experiential Marketing, Trade Show

EMC and Allergan Natrelle worked closely to plan and execute a living flower wall inside Plastic Surgery The Meeting (PSTM) that created a space to drive attendees to their booth and that event attendees could visit multiple times during their stay. Allergan wanted to...
La Vaquita Reaches Consumers With Experiential Marketing

La Vaquita Reaches Consumers With Experiential Marketing

by Matthew Noll | Oct 26, 2021 | Experiential Marketing

For CPG’s trying to gain market share and grow beyond their core base market one challenge is always just getting consumers to try your product.  This is particularly true with food and beverage products where 62% of consumers surveyed indicated allegiance to a...
Marshall University: Boosting Camaraderie with OOH

Marshall University: Boosting Camaraderie with OOH

by Jillian Cowden | Mar 6, 2020 | Billboard Advertising, Experiential Marketing, Featured, Traditional Media

As one of West Virginia’s oldest public universities, Marshall University’s roots run deep. The commonly used hashtag #MarshallUFamily and catch phrase, “Sons and Daughters of Marshall”, speaks to the university’s welcoming community and legacy...
Nossi College of Art: Recruiting Creatives with OOH & Digital

Nossi College of Art: Recruiting Creatives with OOH & Digital

by Jillian Cowden | Feb 3, 2020 | Billboard Advertising, Featured

The college enrollment period was in full swing and Nossi College of Art wanted to increase the number of applicants among local high school students and potential transfer students throughout Nashville, TN. Our strategy was to implement an integrated campaign of...
Takeda, VUE Health: OOH & Mobile Raise Awareness for Rare Disease

Takeda, VUE Health: OOH & Mobile Raise Awareness for Rare Disease

by Jillian Cowden | Dec 13, 2019 | Billboard Advertising, Bus Advertising, Featured, Traditional Media, Transit Shelters

Hunter syndrome is a very rare disease that occurs in just one in 160,000 live births and affects mainly boys. Although there is no cure for this disease, early diagnosis and intervention are crucial to creating better patient outcomes. Data shows that there are...
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