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Boost Mobile: Bringing Smoothie Fun to the Masses!

Boost Mobile: Bringing Smoothie Fun to the Masses!

by Caitlin Campbell | May 5, 2017 | Event Marketing, Featured, Non-traditional Media, Wrapped Vehicles

Trying to directly target your audience, while providing them a unique and memorable memory, allows a brand to get creative with how they approach the campaign. That’s why Boost Mobile turned to EMC Events for an experiential program that would allow direct...
Earth Fare: Targeting Stores Across the Country

Earth Fare: Targeting Stores Across the Country

by Caitlin Campbell | Apr 14, 2017 | Billboard Advertising, Daily Updates, Event Marketing, Featured, Lifestyle media, Mobile Billboards, Traditional Media, Transit Shelters

Trying to target several store openings across multiple markets around the country can prove to be difficult and quite time consuming for some advertisers. That’s why Earth Fare and their agency turned to EMC for an OOH solution that could find the best...
Weetabix cereal makes a big splash with a 61% sales increase!

Weetabix cereal makes a big splash with a 61% sales increase!

by Matthew Noll | Jul 25, 2013 | Daily Updates, Event Marketing, Featured, Guerrilla Marketing, Non-traditional Media, Wrapped Vehicles

When Weetabix wanted to increase their brand awareness in key markets throughout the Maritime Provinces and their North American headquarters in Coburg, Ontario, they implemented a strategic media plan with a strong out of home component to complement local radio and...
Michelob Ultra: Reaching golf fans with digital out of home

Michelob Ultra: Reaching golf fans with digital out of home

by Matthew Noll | Mar 1, 2013 | Daily Updates, Event Marketing, Featured, Guerrilla Marketing, Wrapped Vehicles

One of the great things about the continuing integration of digital technology into out of home advertisng is the flexibility it provides. We just wrapped up this campaign for Michelob Ultra, designed to reach golf fans attending the AT&T Pebble Beach Pro Am.  A...
Metro PCS: On the road and engaging consumers with outdoor advertising

Metro PCS: On the road and engaging consumers with outdoor advertising

by Matthew Noll | Nov 3, 2011 | Daily Updates, Event Marketing, Featured, Guerrilla Marketing, Mobile Billboards

So you really want to engage with consumers? Why not play some video games together? That’s just what Metro PCS is doing in Atlanta.  They’re using a digital display vehicle as both a branding tool, and a way to interact with customers in a fun and...
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