by Rainy McGrew | Mar 17, 2020 | Experiential Marketing, Featured
**Editor’s note: With the current COVID-19 situation, you likely aren’t thinking about experiential marketing. That said, if we focus on the future, there will be a time when consumers are out and about again, and having been sequestered for so long on a...
by Jillian Cowden | Feb 26, 2020 | Daily Updates, Event Marketing
New York Comic Con is one of the largest pop culture conventions on the East Coast bringing together major players in the entertainment industry. The show floor consists of the latest and greatest in comics, graphic novels, anime, manga, video games, toys, movies, and...
by Song Heo | Feb 14, 2020 | Featured, Trade Show Marketing
**Editor’s note: While the current COVID-19 situation is impacting some trade shows in the near-term, these overarching trends will continue to be relevant well into the future. We continue to maintain a positive outlook on the industry and support our clients and...
by Luke Woods | Sep 24, 2019 | Experiential Marketing, Featured
As a part of their ongoing Building Transformation project, the Penn Museum planned to move the 12.5 ton Sphinx of Ramesses II from the Egypt Gallery, where it sat since 1926, to the museum’s main entrance hall. In anticipation of this historic move, we were tapped...
by Ian Williams | Sep 11, 2019 | Experiential Marketing, Featured
Experiential marketing activations at major sporting events offer brands an important opportunity for reaching key audiences. Many people dream of attending the biggest sporting events around the globe: Super Bowl, World Cup Finals, Daytona 500, etc. A relative few...
