by Song Heo | Feb 14, 2020 | Featured, Trade Show Marketing
**Editor’s note: While the current COVID-19 situation is impacting some trade shows in the near-term, these overarching trends will continue to be relevant well into the future. We continue to maintain a positive outlook on the industry and support our clients and...
by Luke Woods | Sep 24, 2019 | Experiential Marketing, Featured
As a part of their ongoing Building Transformation project, the Penn Museum planned to move the 12.5 ton Sphinx of Ramesses II from the Egypt Gallery, where it sat since 1926, to the museum’s main entrance hall. In anticipation of this historic move, we were tapped...
by Ian Williams | Sep 11, 2019 | Experiential Marketing, Featured
Experiential marketing activations at major sporting events offer brands an important opportunity for reaching key audiences. Many people dream of attending the biggest sporting events around the globe: Super Bowl, World Cup Finals, Daytona 500, etc. A relative few...
by John Foster | Sep 4, 2019 | Experiential Marketing, Featured
Today’s audiences are interested in and motivated by memorable experiences. More and more we are seeing brands branching out, utilizing events as a way to communicate with and provide value to consumers. In fact, 84% of marketers say events and experiences are a...
by Jerry Buckley | Jul 30, 2019 | Experiential Marketing, Featured
This summer, I had the opportunity to participate in Philadelphia Social Media Day as an Experiential marketing expert. Social Media Day is an annual event that brings together top social media and marketing professionals from around the country to connect and engage...
