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Summer is Coming: Use Experiential to Connect with Your Customer

Summer is Coming: Use Experiential to Connect with Your Customer

by Rebecca Gamsby | Mar 17, 2017 | Experiential Marketing, Featured, OOH Media

Summer is a time when you’re sure to see people outside, looking for things to do and open to fun marketing initiatives.  Experiential marketing is the smartest way to reach your target audience during the summer to create positive lasting impressions, promote new...
Chicago | A Day in the Life of a Convention Attendee

Chicago | A Day in the Life of a Convention Attendee

by Tom Japhe | Mar 16, 2017 | Featured, OOH Media, Trade Show Marketing

Outside the convention center is where the continuation of business gets done in a relaxed and receptive environment and away from the din and white noise of the convention center. In Chicago attendees are on the go from the moment they arrive by air, whether it is...
Sprint: Reaching Super Bowl fans in Houston with Experiential Marketing

Sprint: Reaching Super Bowl fans in Houston with Experiential Marketing

by Matthew Noll | Mar 6, 2017 | Daily Updates, Event Marketing, Featured, Guerrilla Marketing, Segway Advertising

Every February football fans, and advertising people join in anticipation of one of the biggest advertising events of the year – the Superbowl.  We’ve all heard the huge numbers that get thrown around— $5 million dollars for a :30 second television spot (and...
How are Conventions Thriving When Communication is at Our Fingertips?

How are Conventions Thriving When Communication is at Our Fingertips?

by Tom Japhe | Feb 22, 2017 | Featured, News, OOH Media, Trade Show Marketing

Desktop, laptop, tablet, smartphone. Email, phone call, text, Skype, FaceTime, video-conferencing – with so many forms of digital communication at our fingertips 24/7, making clients just a tap away why is it that trade shows are not just surviving, but thriving in...
Farmer’s Market: Launching a new product, samples included!

Farmer’s Market: Launching a new product, samples included!

by Caitlin Campbell | Feb 21, 2017 | Daily Updates, Event Marketing, Featured, Non-traditional Media, Street Teams

Launching a new product is a challenging endeavor. Getting consumers to change their routine and try something new is often an uphill battle. This is even more the case with people and their pet food. Pet owners are keyed in to the health and happiness of their furry...
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