by Jerry Buckley | Dec 5, 2018 | Experiential Marketing, Featured
Every year, brands and agencies from all over the globe focus on connecting with the massive and trend-setting crowds that converge upon Austin, TX, in March. South by Southwest seems to allow for any brand’s hip-ness wish list aspirations to be fulfilled, and fuels...
by Ian Williams | Nov 1, 2018 | Experiential Marketing, Featured
Customer Experience is an integral part of all interaction between a company and an individual. Many people are aware of CX when it comes to talking with a waitress at your favorite restaurant, or asking a concierge about fun things to do in a new city at a hotel. A...
by Jerry Buckley | Oct 1, 2018 | Featured, News
At EMC Outdoor and EMC Events, we have officially launched our strategy team and named it Account LAB. This team acts as a strategic and creative plug-in, ready for engagement with you around your goals, challenges, and KPIs related to out of home, experiential and...
by Luke Woods | Sep 18, 2018 | Experiential Marketing, Featured
Last fall, EMC Outdoor welcomed our esteemed colleague, Rainy McGrew, as the Director of Insights & Development. As an integral component of our agency’s business development and client relationship building, Rainy is a woman who is always on the move, furiously...
by Matthew Noll | Aug 23, 2018 | Experiential Marketing, Featured
There’s a quote from the venerable Chinese philosopher, Confucius, that says, “When I hear, I forget. When I see, I remember. When I do, I understand.” More than 2000 years later his wisdom still holds true. In the marketing world, it is cliché to say that millennials...
