by Luke Woods | Feb 14, 2019 | Experiential Marketing, Featured, OOH Media
With Super Bowl LIII in our rear-view, once again we’re left reflecting on the phenomenal amount that brands are willing to spend on mere seconds of advertising during the big game. This year, brands shelled out an estimated $5.1 million per TV spot, which is said to...
by Brian Thomas | Feb 5, 2019 | Digital, Featured
In a world full of digitized interactions, marketers need to find a way to engage consumer bases that is more plugged in than ever before. Keeping up with the competition in this cluttered ecosystem has never been more difficult or more crucial for marketers. This...
by Luke Woods | Jan 3, 2019 | Featured, News
As we enter 2019, we look forward with excitement at what new opportunities and developments lay ahead. We’re eager to gain deeper engagement, more connectivity and a better understanding of the world around us. These are all major focal points that will make us...
by Betsy McLarney | Dec 21, 2018 | Featured, OOH Media
The New Year is fast approaching and, as we turn the corner from 2018 to 2019, I want to take a look at trends that are gaining ground in Out of Home. As marketers and media planners know, staying up on the latest technologies and innovations means future-proofing...
by Jerry Buckley | Oct 1, 2018 | Featured, News
At EMC Outdoor and EMC Events, we have officially launched our strategy team and named it Account LAB. This team acts as a strategic and creative plug-in, ready for engagement with you around your goals, challenges, and KPIs related to out of home, experiential and...