Outdoor advertising reaches a receptive audience, or “It’s cold and grey — let’s go to Mexico”

by | Jan 5, 2009 | Billboard Advertising, Daily Updates, Featured, Non-traditional Media, Traditional Media, Truckside Advertising

It’s January, it’s cloudy and cold and you would like nothing more than to get away to a sunny beach in Mexico. That’s just what AeroMexico is counting on as it reaches out to audiences across the U.S.   With this campaign running nationwide in...