by Jennifer Stuart | Jan 30, 2017 | Experiential Marketing, Featured, Trade Show Marketing
Wowza…. What a year we’ve had in 2016! It’s been a real roller coaster in all things from politics (don’t worry we’re not going there!), to entertainment upheavals, media circuses, you name it, we’re not sorry to see you go 2016, but 17 has us like YAS! (Come find...
by Matthew Noll | Jan 17, 2017 | Digital, Featured, OOH Media
Byte, Kilobyte, Megabyte, Gigabyte, Terabyte, Petabyte, Exabyte, Zettabyte, Yottabyte, Brontobyte, Geopbyte. (Yup… Brontobyte…Sounds like something from the Flintstones, but ok, sure…) We’ve all heard about Big Data, it’s everywhere in the news. But what does this...
by Betsy McLarney | Jan 10, 2017 | Featured, OOH Media
Future Trends in OOH should focus on improving the audience experience. Over the last decade, advertising has exploded from a handful of media channels. At one time, TV advertising reached nearly 80% of the population in one night. Today, the dominance of TV, radio...
by Betsy McLarney | Dec 7, 2016 | Agency Life, Featured, News, OOH Media
Like many outdoor advertising companies, EMC Outdoor was launched to serve a need, driven by a mix of intuition, vision, an entrepreneur’s willingness to take a calculated risk, and simply being in the right place at the right time. People often ask: “What does the...
by Matthew Noll | Oct 12, 2016 | Agency Life, Featured
If you follow our blog you’ll know that we’re lucky enough to have a fairly large number of musicians working at our agency, and that has led to a strong undercurrent of musical thinking that runs through the company. The other day it occurred to me that there’s one...