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Intrinsic Wine Co.: Using Guerrilla Marketing to Reach SXSW Attendees

Intrinsic Wine Co.: Using Guerrilla Marketing to Reach SXSW Attendees

by Luke Woods | Mar 26, 2019 | Daily Updates, Event Marketing, Featured, Guerrilla Marketing, Painted Wall, Projection

South by Southwest is one of the most popular festivals in the U.S. and one of the most influential events held around the world today. Hundreds of thousands of attendees converge on the Austin, Texas-based festival and conference every year to discover the latest and...
TravelSouthDakota.com: A Monumental Experiential Activation

TravelSouthDakota.com: A Monumental Experiential Activation

by Luke Woods | Jul 10, 2018 | Daily Updates, Event Marketing, Featured

It’s important for travel and tourism brands to communicate the value of their destination to consumers. The goal is for audiences to catch a glimpse at a travel destination without actually going there. Providing them with a sensory experience or memorable moment...
North Lake Tahoe: Bringing the Lake to Los Angeles

North Lake Tahoe: Bringing the Lake to Los Angeles

by Matthew Noll | Feb 6, 2018 | Daily Updates, Event Marketing, Featured, Guerrilla Marketing, Non-traditional Media, Street Teams, Wrapped Vehicles

Just south of the Humboldt-Toiyabe National Forest, right next to Carson City and I-580, you find the serene and luminescent body of freshwater known as Lake Tahoe. From its mountains powdered with snow to the premier viewpoints around the lake, Lake Tahoe is an...
Rally Health and Kevin Hart use Out of Home to drive Event Attendance in NYC

Rally Health and Kevin Hart use Out of Home to drive Event Attendance in NYC

by Matthew Noll | Sep 20, 2017 | Event Marketing, Featured, Transit Shelters

What do 12,000 people and Kevin Hart have in common? A thirst for some healthy fun! Yeah, Kevin Hart is undeniably hilarious, but did you know he’s a motivational fitness fanatic? We didn’t know that either until we helped Rally® Health – a software technology...
Better Medicare Alliance: Covering DC from the Underground and Up

Better Medicare Alliance: Covering DC from the Underground and Up

by Jerry Buckley | Jul 6, 2017 | Bike Displays, Commuter Rail & Subway, Daily Updates, Event Marketing, Featured, Street Teams

With today’s political climate, advertisers are more keen than ever to get their messaging to their target audience in the most direct ways possible, especially in a market like Washington, D.C. A combination of specifically-targeted out of home media and an on the...
Boost Mobile: Bringing Smoothie Fun to the Masses!

Boost Mobile: Bringing Smoothie Fun to the Masses!

by Caitlin Campbell | May 5, 2017 | Event Marketing, Featured, Non-traditional Media, Wrapped Vehicles

Trying to directly target your audience, while providing them a unique and memorable memory, allows a brand to get creative with how they approach the campaign. That’s why Boost Mobile turned to EMC Events for an experiential program that would allow direct...
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