by Matthew Noll | Sep 20, 2017 | Event Marketing, Featured, Transit Shelters
What do 12,000 people and Kevin Hart have in common? A thirst for some healthy fun! Yeah, Kevin Hart is undeniably hilarious, but did you know he’s a motivational fitness fanatic? We didn’t know that either until we helped Rally® Health – a software technology...
by Matthew Noll | Aug 28, 2017 | Daily Updates
It’s time for the US Open and that prompted us to jump in the wayback machine for another of our favorite legacy campaigns. Way back in 2005 (2 years before the iPhone came out) we ran this campaign in NYC for Lacoste. Their goal was to target the crowds attending...
by Matthew Noll | Aug 25, 2017 | Agency Life, Digital, Featured, News, OOH Media
In the C.S. Lewis classic “The Lion, The Witch and the Wardrobe” young Lucy Pevensie steps through a magical wardrobe into a fantastic world of talking animals, ice queens and “deep magic”. The wardrobe is her gateway between the physical and magical world. Like...
by Matthew Noll | May 23, 2017 | Agency Life, Digital, Featured, OOH Media
There is a theory in evolution called punctuated equilibrium. Essentially what it says is that evolution is not a steady, plodding, gradual accumulation of incremental changes over time. Instead, it says that evolution is long periods of relative stasis where very...
by Matthew Noll | Apr 10, 2017 | Digital, Featured, OOH Media
On July 1, 1941 before the broadcast of a baseball game between the Brooklyn Dodgers and the Philadelphia Phillies (Go Phils!) Bulova watches ran the first official, paid television advertisement in the U.S. (they paid between $4.00 and $9.00, reports vary), and...
