by Matthew Noll | May 23, 2017 | Agency Life, Digital, Featured, OOH Media
There is a theory in evolution called punctuated equilibrium. Essentially what it says is that evolution is not a steady, plodding, gradual accumulation of incremental changes over time. Instead, it says that evolution is long periods of relative stasis where very...
by Matthew Noll | Apr 10, 2017 | Digital, Featured, OOH Media
On July 1, 1941 before the broadcast of a baseball game between the Brooklyn Dodgers and the Philadelphia Phillies (Go Phils!) Bulova watches ran the first official, paid television advertisement in the U.S. (they paid between $4.00 and $9.00, reports vary), and...
by Matthew Noll | Mar 6, 2017 | Daily Updates, Event Marketing, Featured, Guerrilla Marketing, Segway Advertising
Every February football fans, and advertising people join in anticipation of one of the biggest advertising events of the year – the Superbowl. We’ve all heard the huge numbers that get thrown around— $5 million dollars for a :30 second television spot (and...
by Matthew Noll | Jan 17, 2017 | Digital, Featured, OOH Media
Byte, Kilobyte, Megabyte, Gigabyte, Terabyte, Petabyte, Exabyte, Zettabyte, Yottabyte, Brontobyte, Geopbyte. (Yup… Brontobyte…Sounds like something from the Flintstones, but ok, sure…) We’ve all heard about Big Data, it’s everywhere in the news. But what does this...
by Matthew Noll | Jan 9, 2017 | Daily Updates, Event Marketing, Segway Advertising, Street Teams
Everyone that knows about Dreamforce wants to attend Dreamforce, and 2016 was no exception with over 170,000 attendees descending on San Francisco. Adobe wanted to make waves at this huge event and create not only awareness, but excitement about their product, Adobe...
