by Matthew Noll | Mar 6, 2017 | Daily Updates, Event Marketing, Featured, Guerrilla Marketing, Segway Advertising
Every February football fans, and advertising people join in anticipation of one of the biggest advertising events of the year – the Superbowl. We’ve all heard the huge numbers that get thrown around— $5 million dollars for a :30 second television spot (and...
by Matthew Noll | Jan 17, 2017 | Digital, Featured, OOH Media
Byte, Kilobyte, Megabyte, Gigabyte, Terabyte, Petabyte, Exabyte, Zettabyte, Yottabyte, Brontobyte, Geopbyte. (Yup… Brontobyte…Sounds like something from the Flintstones, but ok, sure…) We’ve all heard about Big Data, it’s everywhere in the news. But what does this...
by Matthew Noll | Jan 9, 2017 | Daily Updates, Event Marketing, Segway Advertising, Street Teams
Everyone that knows about Dreamforce wants to attend Dreamforce, and 2016 was no exception with over 170,000 attendees descending on San Francisco. Adobe wanted to make waves at this huge event and create not only awareness, but excitement about their product, Adobe...
by Matthew Noll | Oct 12, 2016 | Agency Life, Featured
If you follow our blog you’ll know that we’re lucky enough to have a fairly large number of musicians working at our agency, and that has led to a strong undercurrent of musical thinking that runs through the company. The other day it occurred to me that there’s one...
by Matthew Noll | Jun 14, 2016 | Billboard Advertising, Bus Advertising, Daily Updates, Grocery Store Advertising, Mall Advertising, Transit Shelters, Truckside Advertising
Trying to target specific demographics across multiple markets up and down the East Coast can be a complex and time consuming task. That’s why ShopRite, PriceRite and their agency turned to EMC for an OOH solution that would target specific stores and...