Your Vision, Our Expertise, Extraordinary Results

We transform outdoor spaces into powerful brand connections

Through strategic location-based marketing that reaches your audience where they live, work, and play

Our integrated approach combines data-driven insights with personalized service to create OOH campaigns that don’t just capture attention—they drive meaningful engagement with the people who matter most to your business.

The EMC Approach: Out-of-Home Media That Moves Markets

We simplify your media planning and buying by providing unbiased, media-agnostic recommendations, combined with data and market knowledge.
We bring value to every campaign we plan and execute for our clients

Location-Based Marketing

For over three decades, EMC has specialized in helping brands harness the unique power of Out of Home media. We’re not just buyers of advertising space—we’re strategic partners who understand the complex ecosystem of location-based marketing.

Custom Solutions

What sets us apart is our media-agnostic approach. We don’t believe in forcing your campaign into predetermined formats or channels. Instead, we evaluate every available option to create custom solutions that align precisely with your audience, objectives, and budget.

Expert Team

Our team brings together expertise from traditional OOH, trade show marketing, experiential activations, and data analytics to deliver integrated campaigns that maximize impact at every touchpoint. This multidisciplinary perspective allows us to see opportunities others miss and craft solutions that truly stand out in today’s competitive landscape.

Connect. Captivate. Convert.

In a world of skippable ads and dwindling attention spans, Out-of-Home media cuts through the noise to reach audiences where they live their lives.

Beyond mere visibility, OOH transforms everyday environments into powerful brand moments that consumers can’t skip, block, or ignore. With its unique ability to amplify other media channels while delivering unparalleled recall rates, Out-of-Home isn’t just an option for your media plan—it’s the foundation that makes everything else work harder.

Integrated OOH Media Planning & Buying

We orchestrate comprehensive campaigns across all OOH formats—from iconic billboards to dynamic digital displays, transit advertising to street-level engagements.

Our planning starts with conversation, not algorithms. We listen to your goals, then leverage our market knowledge and buying power to secure optimal placements that deliver maximum value.

Trade Show & Event Marketing

Trade shows and conferences represent golden opportunities to engage with highly targeted, professional audiences. Extend your presence beyond the booth with strategic OOH placements that create impressions before, during, and after events.

From airport welcomes to convention center domination to buzz-generating experiences that drive foot traffic.

Experiential Activations

When audiences can touch, feel, and participate in your brand story, they form deeper, more lasting connections. Create deeper connections through immersive, shareable brand experiences.
We handle everything from concept to execution, delivering flawless activations that generate meaningful one-to-one engagement and social amplification.

Data-Driven Audience Targeting

Today’s OOH campaigns are powered by sophisticated audience insights. Advanced consumer behavior data and location intelligence pinpoint exactly where your audience travels.
We place your message along those journeys for maximum relevance and impact—eliminating waste while increasing efficiency.

Campaign Management & Production

Behind every successful campaign is meticulous attention to detail.
Meticulous execution through our in-house production team. We manage creative specifications, vendor coordination, installation supervision, and quality control with complete campaign visibility and performance transparency.

At the heart of our proven process is GoodPoint—EMC’s proprietary methodology

GoodPoint integrates audience behavior, location data, market knowledge, and attribution trends to deliver campaigns that reach the right people, in the right places, at the right moments. This end-to-end solution powers every aspect of your campaign:

It all starts with a question: “What are you trying to do?” In VantagePoint we take a birds-eye view of your needs, asses how OOH can best serve the overall marketing plan, and align on strategy to achieve these goals.

Our team evaluates thousands of potential touchpoints to determine the optimal mix of markets, media formats, and placements for your specific objectives. This analysis considers factors like audience composition, competitive presence, and contextual relevance.

  • Identify Audience & KPIs
  • Leverage Data to Derive Actionable Insights
  • Conduct Market Landscape Analysis
  • Overlay Market Scoring Matrix
  • Identify Target Areas
  • Optimize Media Choices
The next step is “How”. Only when we have a strategy in place do we start to look at actualizing that with specific media. With strategy in place, we leverage our industry relationships and buying power to secure premium placements that align with your plan. Our team negotiates aggressively on your behalf, ensuring you receive maximum value for your investment. In our FocalPoint stage, we focus on finalizing media plans, delivering the most value to our clients, and managing all the details of contracting and activating the campaign.
• “Smart Buying” (Expertise + Pricing Leverage)
• Proprietary Database of Historical Rate Info
• Negotiations & Vendor Relations
• Contracting, Insurance, etc
• Custom OOH Project Management Platform
The campaign isn’t over once it launches. The next stage in our process is monitoring and evaluating. Depending on campaign goals we can employ multiple attribution methods to evaluate campaign performance, providing clear insights into audience engagement and business impact. These learnings inform ongoing optimizations and create a foundation for future campaign success. We monitor campaigns through their cycle to ensure full completion, collect added value, supply reporting, and manage attribution studies or measurements.
  • Monitor Campaign Through Lifecycle
  • Measure Against Client KPIs
  • Recommend & Deploy Attribution
  • Capture, evaluate, and report Added value
  • Supply Reporting Above Industry Standard
The GoodPoint process isn’t just about technology—it’s about applying human intelligence to data insights, creating campaigns that are both strategically sound and creatively compelling.

From our Clients

We could talk about ourselves all day, but ultimately, our best advocates are our clients.

Your Personal Out-of-Home Success Team

At EMC, we believe effective OOH marketing requires more than just access to inventory—

It demands personalized attention and proactive partnership. That’s why every client receives concierge-level service designed to make your professional life easier, more productive, and more successful.

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Your Dedicated Out-of-Home Strategist

From day one, you get a dedicated OOH specialist who becomes personally invested in your success. Not just a campaign manager—your advocate, problem-solver, and secret weapon for marketing excellence.

We handle the complex logistics, vendor negotiations, and technical details so you can focus on what matters most. No more overwhelming OOH processes.

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Strategic Partnership That Grows

The most valuable aspect of our concierge service is the relationship it creates. Your strategist learns your brand inside and out, spotting unique opportunities and ensuring campaign consistency.

 

This deep understanding creates increasingly effective programs over time, with strategic recommendations tailored precisely to your business needs.

From Strategy to Success: Driving Your Business Forward

The 3 E’s: Efficiency, Economy, Effectiveness —

When you partner with EMC, you gain advantages that translate to both campaign success and personal professional rewards

Our integrated approach eliminates the complexity of managing multiple vendors and formats, streamlining your OOH marketing through a single, expert partner. This saves valuable time and resources while ensuring all elements of your campaign work in harmony.

Our buying power and vendor relationships enable us to secure premium placements at competitive rates, stretching your budget further. Moreover, our data-driven targeting eliminates waste by focusing your investment on the audiences and locations most likely to deliver results.
By combining strategic insights, audience intelligence, and creative expertise, we develop campaigns that don’t just reach your audience—they resonate with them. This leads to higher engagement, stronger brand recall, and ultimately, better business outcomes.

Reclaimed Time and Focus

We take time-consuming tasks off your plate—from research and planning to execution and reporting—allowing you to focus on strategic priorities that showcase your true value to your organization.

Reduced Stress and Worry

No more losing sleep over campaign logistics. With EMC handling the details, you can approach OOH with confidence, knowing experts are working diligently to ensure success.

Expanded Capabilities

Working with EMC allows you to offer sophisticated OOH solutions without needing to become an expert yourself. This expanded capability allows you to deliver more value to your team or your client.

Expertise

With over 30 years of specialized OOH experience, we bring deep knowledge of what works, what doesn’t, and what’s next in location-based marketing. This expertise helps you navigate industry complexities and capitalize on emerging opportunities.

Meaningful Business Impact

Ultimately, our partnership helps you deliver marketing programs that drive real business results. From increased brand awareness to measurable sales growth, these outcomes are tied to your business and campaign KPIs.

The bottom line- EMC doesn’t just make your campaigns better—we make you, your team, and your brand better. By handling the complexity of OOH marketing, we free you to focus on what you do best.