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CURE: From Targeting Trade Shows to General Markets

CURE: From Targeting Trade Shows to General Markets

by Caitlin Campbell | Feb 17, 2017 | Billboard Advertising, Daily Updates, Event Marketing, Featured

Trying to target a general market as well as trade show attendees can be tough. That’s why CURE, Pharmacy Times and their agency turned to EMC Outdoor for an OOH solution. CURE came to EMC for help with targeting a trade show in Chicago. The medical publication...
Creative Hindsight is 20/20

Creative Hindsight is 20/20

by John Foster | Feb 10, 2017 | Featured, OOH Media, Trade Show Marketing

Have you ever been in the situation where you thought everything was going smoothly? Picture it: your branding message is on point, you’re ahead of the deadlines, only to find you aren’t in compliance with regulations and then you’re yourself scrambling to make...
ACAAI: Taking sponsorship visibility to new heights across San Francisco

ACAAI: Taking sponsorship visibility to new heights across San Francisco

by Caitlin Campbell | Feb 2, 2017 | Daily Updates, Event Marketing, Featured

The American College of Allergy, Asthma and Immunology tapped EMC Events to plan and execute city specific outdoor and indoor promotional sponsorship opportunities. Our Trade Show Marketing team worked closely with the organization and the exhibiting advertiser TEVA...
Thriving Through The Years:  EMC Outdoor Celebrates 25 Years in Out of Home

Thriving Through The Years: EMC Outdoor Celebrates 25 Years in Out of Home

by Betsy McLarney | Dec 7, 2016 | Agency Life, Featured, News, OOH Media

Like many outdoor advertising companies, EMC Outdoor was launched to serve a need, driven by a mix of intuition, vision, an entrepreneur’s willingness to take a calculated risk, and simply being in the right place at the right time. People often ask: “What does the...
Study shows 74% of website traffic driven  by OOH campaign came from mobile!

Study shows 74% of website traffic driven by OOH campaign came from mobile!

by Matthew Noll | Jun 1, 2016 | Digital, Featured, News, OOH Media

For a couple of years now we’ve been evangelizing the natural link between out of home advertising and mobile search/devices.  And now the numbers are in to back that up. Search is going Mobile: One of the long standing pillars on the effectiveness of out of home has...
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