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Digital Immersion & Its Impact on OOH – A Future Look

Digital Immersion & Its Impact on OOH – A Future Look

by Jerry Buckley | Jun 14, 2017 | Digital, Featured, News, OOH Media

The first time I placed Virtual Reality (VR) goggles on my head, I was not too impressed with the immersion experience that I was having. The goggles were bulky, I was tripping over the tether cord, and I was accidentally hitting people as I doodled a squiggle...
How out of home media helps reach continuing education students

How out of home media helps reach continuing education students

by Christie Massey | May 12, 2017 | Featured, OOH Media

How do you ensure your marketing plans are reaching busy working adults looking to return to school? With over 7,000 higher education institutions in this county, the market is saturated and competition is at an all-time high (https://nces.ed.gov/, U.S. Department of...
Amplifying Your Digital Media Plan with Out of Home

Amplifying Your Digital Media Plan with Out of Home

by Song Heo | Mar 24, 2017 | Digital, Featured, OOH Media

With other traditional media channels like print, radio and broadcast TV waning amidst the ever-changing consumer landscape, many brands have been investing huge dollars in digital ads. “Revenue from digital advertising, driven largely by search and mobile, reached...
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