by Betsy McLarney | Jan 12, 2022 | Featured, OOH Media
As we launch into the new year it’s time to take a look at the Out of Home media trends for 2022. No matter where you look, 2021 was a year to remember for marketers – and not always in a good way. But the turbulence experienced while navigating the now-cliche...
by Song Heo | Nov 2, 2021 | Featured, News, Trade Show Marketing
As tradeshows and conferences are beginning to come back we thought it would be a good time to take another look at how exhibitors can reach event attendees with Out of Home media. Out of Home is often overlooked as a tradeshow marketing tactic, and this is...
by Christie Massey | Oct 27, 2021 | Experiential Marketing, Featured, News, OOH Media, Trade Show Marketing
The past 18 months has been a roller coaster for the advertising industry, and for the Out of Home industry in particular. Lockdowns, people working – and shopping – from home meant reduced traffic on the roads, and this meant that marketers were not looking at OOH...
by Matthew Noll | May 22, 2020 | Featured
EMC Outdoor is pleased to announce that their work done in conjunction with Philadelphia agency Brian Communications on behalf of the Penn Museum on their “#MoveTheSphinx” campaign has been awarded a Bronze OBIE in the Experiential category. The OBIE’s are “one of the...
by Jerry Buckley | Mar 26, 2020 | Experiential Marketing, Featured
As experiential marketers, we are used to creating contingency plans for when we need to pivot and change course from our most-desired activation game plan. These days, COVID-19 forces us into the ultimate contingency plan ask: How do we conduct our experiential when...
