by Jerry Buckley | Jun 14, 2017 | Digital, Featured, News, OOH Media
The first time I placed Virtual Reality (VR) goggles on my head, I was not too impressed with the immersion experience that I was having. The goggles were bulky, I was tripping over the tether cord, and I was accidentally hitting people as I doodled a squiggle...
by Jennifer Stuart | Jun 1, 2017 | Experiential Marketing, Featured, OOH Media
I’m going to the circus, I’m going to the fair, To see the pretty ladies With flowers in their hair! Getting ready for a festival day in NYC combines the best of both worlds; the sense of being free that comes with the festival life, and the hustle and bustle of a...
by Christie Massey | May 12, 2017 | Featured, OOH Media
How do you ensure your marketing plans are reaching busy working adults looking to return to school? With over 7,000 higher education institutions in this county, the market is saturated and competition is at an all-time high (https://nces.ed.gov/, U.S. Department of...
by Haley Altus | May 2, 2017 | Featured, News, OOH Media
Part 1 of a series featuring insights into millennial behavior – by an actual millennial One year ago, I was introduced to the Out of Home world. OOH was not a common term used in any of my Penn State communications classes so the last year has been quite the...
by Maryann Ingham | Apr 13, 2017 | Featured, News, OOH Media, Trade Show Marketing
A trade show is both a sales and marketing event for the exhibitor. With over 1.9 million exhibitors at events every year (2015 CEIR Exhibition Industry Census), exhibitors now more than ever are competing for attendees’ attention. But how can event organizers, both...
