Gas Station ads are rapidly becoming a popular media for outdoor advertising(they’re also going digital, but that’s another story). People are close to the ads for several minutes and are more than happy to look at something other than the price on the pump. Low production costs allow for creative flexibility, and wide availability of stations allows for precise placement.
This campaign is rolling out in over 30 markets nationwide for Advance America. Each market is timed to coincide with the opening of the local branch, and the stations are usually within just a few miles of the office.
