by John Foster | Oct 13, 2017 | Featured, Trade Show Marketing
EMC Outdoor has its roots in trade show and convention marketing. We have been planning and buying out-of-home media around the U.S. and internationally for 26 years. In more recent years, we have also begun moving inside to enhance exhibitor presence and engagement...
by Derek Frisicchio | Oct 11, 2017 | Featured, News, Trade Show Marketing
Trade show marketing is one of the most effective ways to advertise in Out of Home. Here are some numbers that prove why that is.
by John Foster | Jun 20, 2017 | Featured, News, OOH Media, Trade Show Marketing
San Francisco is one of the top trade show and convention markets in the country and possibly the world. It also happens to be a fantastic city for food, drink, sights, and shopping. I often spend a lot of my time in markets checking out the media we place for our...
by Maryann Ingham | Apr 13, 2017 | Featured, News, OOH Media, Trade Show Marketing
A trade show is both a sales and marketing event for the exhibitor. With over 1.9 million exhibitors at events every year (2015 CEIR Exhibition Industry Census), exhibitors now more than ever are competing for attendees’ attention. But how can event organizers, both...
by Tom Japhe | Mar 16, 2017 | Featured, OOH Media, Trade Show Marketing
Outside the convention center is where the continuation of business gets done in a relaxed and receptive environment and away from the din and white noise of the convention center. In Chicago attendees are on the go from the moment they arrive by air, whether it is...
by Tom Japhe | Feb 22, 2017 | Featured, News, OOH Media, Trade Show Marketing
Desktop, laptop, tablet, smartphone. Email, phone call, text, Skype, FaceTime, video-conferencing – with so many forms of digital communication at our fingertips 24/7, making clients just a tap away why is it that trade shows are not just surviving, but thriving in...