by Kaitlyn Conrad | Nov 20, 2018 | Agency Life, Featured
They say an internship can turn into a job opportunity after college. In my case, I hope that’s true! Since May, I have held an internship at EMC Outdoor. I’m grateful to be one of the 80% of students who intern at least once in college and 50% who intern more...
by Chris Rulli | Nov 15, 2018 | Agency Life, Featured
When you go through a full sales cycle, you experience the myriad of emotions which accompany it: rejection, fear, resiliency, purpose, fulfillment, defeat, success, and so many others. The emotions of selling are often cyclical, like the sales process itself. Closing...
by Brad Swisher | Aug 28, 2018 | Agency Life, Featured
I’ve been in sales and business development a long time. I’ve found that while the bottom line in sales is to deliver a product or service that fulfills a need, the key to success is the ability to forge a trusting relationship with your client or prospect. To that...
by Jen Horrocks | Aug 7, 2018 | Agency Life, Featured
“Creativity is intelligence having fun.” – Albert Einstein Can you imagine having a seat at the table with Albert Einstein? Oh, the places that conversation could go. Success in Out of Home is not just about having the right campaign elements. It’s the...
by Matthew Noll | Nov 3, 2017 | Agency Life, Digital, Featured, OOH Media
Think of a wedding cake – close your eyes and picture it in your mind. It probably has several tiers, each one getting a little bit smaller as you move up – right? It turns out that wedding cake is a pretty good model for the evolution of Out of Home media planning....
by Song Heo | Oct 6, 2017 | Agency Life, Experiential Marketing, Featured, OOH Media
What is Out of Home Media? Well…..Billboards right? There… that was easy. Hold up, not so fast … When we talk to advertisers that are new to the Out of Home advertising category, that is frequently the answer we get – and with good reason. Billboards are the...