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Out of Home Considerations in an Election Year

Out of Home Considerations in an Election Year

by Rob Smithwick | Jun 22, 2016 | Featured, News, OOH Media

If you want to reach Americans to ask for their vote, Go Outdoor! Although there are many OOH media options, it’s not a surprise that when people run for a political office, they first think of billboards.  Once thought of as the last form of “mass media”, keep in...
Building Relationships: Trust, Respect, and more Service than Sales

Building Relationships: Trust, Respect, and more Service than Sales

by Rob Smithwick | Aug 5, 2014 | Agency Life, Featured

Trust and Respect, they travel on a 2-way street between account manager and client in any successful relationship. Before that happens, how do you get the traffic flowing both ways and back at you?  Well, lots of hard work, but here’s a crazy thought: perhaps you as...
Three common hurdles buying outdoor advertising

Three common hurdles buying outdoor advertising

by Rob Smithwick | May 6, 2014 | Featured, OOH Media

Buying billboards, and other forms of outdoor advertising, can be frustrating and time consuming.  We hear many complaints, but here are three that are fairly common, and a few thoughts to consider. 1. “Why won’t they call me back?” How many times have you asked...

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