by Jonathan Megahey | Apr 26, 2023 | Billboard Advertising, Featured, Traditional Media, Transit Shelters
Out of Home advertising has the power to go beyond promoting products and services and make a meaningful contribution to addressing pressing social issues. One campaign that exemplifies this potential is Rush Road Home’s recent activation in Chicago, which aimed...
by Jonathan Megahey | May 12, 2022 | Billboard Advertising, Bus Advertising, Daily Updates, Event Marketing, Exhibit Booth, Mobile Billboards, Mobile Projection, Trade Show, Transit Shelters, Wrapped Vehicles
The American Academy of Ophthalmology tapped EMC as its official partner to support and manage its outdoor tradeshow conference sponsorship opportunities. Our trade show marketing team worked closely with the organization and the exhibiting advertisers to plan and...
by Jonathan Megahey | Mar 17, 2022 | Billboard Advertising, Bus Advertising, Lifestyle media, Transit Shelters, Wrapped Vehicles
Lung and liver cancer are becoming two of the most common cancers worldwide. With lung cancer being the second most common and liver being the sixth, early diagnosis and intervention are crucial since symptoms can be dormant until later stages. This is especially...
by Jillian Cowden | Dec 13, 2019 | Billboard Advertising, Bus Advertising, Featured, Traditional Media, Transit Shelters
Hunter syndrome is a very rare disease that occurs in just one in 160,000 live births and affects mainly boys. Although there is no cure for this disease, early diagnosis and intervention are crucial to creating better patient outcomes. Data shows that there are...
by Luke Woods | Mar 15, 2019 | Commuter Rail & Subway, Featured, Transit Shelters
Direct-to-consumer (DTC) brands are known for making waves—taking what has been done by the long-standing players in the market and completely turning it on its head. Their fresh perspective allows them to break into their industry in bold ways. They start by taking a...
by Luke Woods | Feb 28, 2019 | Billboard Advertising, Bus Advertising, Commuter Rail & Subway, Daily Updates, Featured, Fitness Club Media, Gas Station Advertising, Grocery Store Advertising, Lifestyle media, Mall Advertising, Mobile Billboards, Non-traditional Media, Transit Shelters, Wrapped Vehicles
Developing a marketing strategy for a health insurance brand is one of the most difficult tasks for marketers and media planners. Not only must they reach many different targeted audiences and segments within the market, but the complexities of health insurance...
