by Matthew Noll | Dec 11, 2014 | Daily Updates, Event Marketing, Featured, Lifestyle media, Mall Advertising, Street Teams
In order to target holiday shoppers and Delta Sky Miles cardholders in the Minneapolis market, Delta created a pop-up gift wrapping station at the mall for Black Friday, and all of the weekends between Thanksgiving and Christmas. The wrapping station created a branded...
by Matthew Noll | Aug 25, 2014 | Daily Updates, Event Marketing, Featured, Guerrilla Marketing, Street Teams
Sound Credit Union wanted to step beyond traditional branding, make a personal connection with consumers, and emphasize their position as a community bank with deep roots in the Seattle area. To achieve this, a team of brand ambassadors has been strategically working...
by Matthew Noll | Nov 23, 2013 | Daily Updates, Event Marketing, Featured, Guerrilla Marketing, Mobile Billboards, Non-traditional Media, Street Teams
Trying to effectively reach targeted audiences can prove to be difficult. Sometimes you need to tap media channels outside of your own — even if you’re one of the best digital marketers around. HubSpot, a leader in digital strategy and marketing, partnered with EMC...
by Matthew Noll | Sep 16, 2013 | Daily Updates, Event Marketing, Featured, Guerrilla Marketing, Non-traditional Media, Street Teams, Taxi Advertising, Traditional Media
At EMC, we understand how critical trade shows and conventions can be, and how important it is to make a great impression in an event’s small and very busy window of time. Attendees at conventions and professional conferences have busy schedules during their stay in...
by Matthew Noll | May 15, 2013 | Bike Displays, Event Marketing, Featured, Guerrilla Marketing, Non-traditional Media, Street Teams
Targeting attendees at major conventions and trade shows can be one of the most effective ways for businesses to reach an audience of industry specific decision makers – because they are concentrated in one area for a short period of time. Outdoor advertising – and in...
by Matthew Noll | May 3, 2011 | Daily Updates, Event Marketing, Featured, Guerrilla Marketing, Non-traditional Media, Street Teams
Check out some video from our recent activation in Times Square for Travelzoo. Everybody loves free coffee and snacks! httpv://youtu.be/U_0jQlPcxr0