Boost Mobile sends a message with no roaming charges!

by | Mar 9, 2009 | Billboard Advertising, Bus Advertising, Commuter Rail & Subway, Daily Updates, Featured, Gas Station Advertising, Guerrilla Marketing, Lifestyle media, Mall Advertising, Mobile Billboards, Non-traditional Media, Traditional Media, Transit Shelters, Truckside Advertising, Wrapped Vehicles

When Boost Mobile needed to amplify their presence in key markets throughout the U.S. they turned to EMC to tap into the power of outdoor. Boost’s target area was over 20 markets, as diverse as Flint MI, Boston MA, Nashville TN and Miami FL — each bringing its...

Outdoor advertising reaches a receptive audience, or “It’s cold and grey — let’s go to Mexico”

by | Jan 5, 2009 | Billboard Advertising, Daily Updates, Featured, Non-traditional Media, Traditional Media, Truckside Advertising

It’s January, it’s cloudy and cold and you would like nothing more than to get away to a sunny beach in Mexico. That’s just what AeroMexico is counting on as it reaches out to audiences across the U.S.   With this campaign running nationwide in eight...

EMC manages an extensive mobile out of home campaign in battleground states during Obama’s final push to the White House.

by | Nov 24, 2008 | Daily Updates, Featured, Guerrilla Marketing, Mobile Billboards, Mobile Projection, Non-traditional Media

We were tapped by Obama for America to manage a multi-state out of home campaign that would help get voters to the polls where the competition was tough.  At crunch time, Obama’s marketing team turned to the out of home palette — recognizing that outdoor...