by Jillian Cowden | Oct 8, 2019 | Experiential Marketing, Featured
It’s important for travel and tourism brands to communicate the value of their destination to consumers by providing them with a memorable experience or moment that speaks to its tradition and conveys the destination’s value. Actively engaging consumers in this...
by Luke Woods | Sep 24, 2019 | Experiential Marketing, Featured
As a part of their ongoing Building Transformation project, the Penn Museum planned to move the 12.5 ton Sphinx of Ramesses II from the Egypt Gallery, where it sat since 1926, to the museum’s main entrance hall. In anticipation of this historic move, we were tapped to...
by Luke Woods | Aug 23, 2019 | Billboard Advertising, Featured
With the passage of the Farm Bill of 2018 came a growing popularity of Cannabidiol (CBD) infused products. In the United States alone, some analysts expect CBD sales to exceed $20 billion by 2024. This upward trajectory appears to be a promising opportunity for...
by Luke Woods | Jul 18, 2019 | Experiential Marketing, Featured
Social Media Day Philadelphia is an annual event that brings together top marketing professionals to discuss the latest trends and insights in social media. It’s a once-a-year opportunity for agency and brand social media experts to connect through presentations,...
by Jonathan Megahey | Jun 21, 2019 | Experiential Marketing, Featured, Wrapped Vehicles
Connect Hearing’s campaign for free hearing tests in Florida, strategically planned and executed by EMC, was a shining example of how effective health awareness can be seamlessly integrated into the daily lives of individuals without being obstructive. Our goal...
by Luke Woods | Jun 14, 2019 | Event Marketing, Experiential Marketing, Featured, Trade Show
Trade shows offer valuable opportunity for pharmaceutical brands to reach targeted audiences in specific ways, and often that means thinking beyond the booth. While exhibit booths and distributed collateral ensure share-of-voice beside competitors, it’s also important...