by Matthew Noll | Oct 10, 2007 | Bus Advertising, Daily Updates, Featured, Traditional Media
They’re sure to liven up any concrete jungle. These buses, part of Nationwide Insurance’s 2007 summer branding out of home campaign, definitely add a little color to an otherwise bland urban landscape (we figure that’s a couple hundred square feet of...
by Matthew Noll | Oct 8, 2007 | Daily Updates, Featured, Guerrilla Marketing
Metro-Fi, partnering with MSN & Microsoft took a unique approach to promote their new free wireless internet service in downtownPortland, using a cool combination of hi-tech & low-tech out of home to announce the service. The hi-tech part was this snazzy...
by Matthew Noll | Aug 31, 2007 | Daily Updates, Featured, Guerrilla Marketing, Non-traditional Media, Street Teams
EMC started the summer with a bang—and a giant Grocery Cart! Partnering with Bloom, “A different kind of grocery store” and their agency, EMC launched the “Shop Happy” street team, a way for Bloom to penetrate key markets in Northern VA, where other outdoor...