by Jonathan Megahey | May 12, 2022 | Billboard Advertising, Bus Advertising, Daily Updates, Event Marketing, Exhibit Booth, Mobile Billboards, Mobile Projection, Trade Show, Transit Shelters, Wrapped Vehicles
The American Academy of Ophthalmology tapped EMC as its official partner to support and manage its outdoor tradeshow conference sponsorship opportunities. Our trade show marketing team worked closely with the organization and the exhibiting advertisers to plan and...
by Jonathan Megahey | Mar 17, 2022 | Billboard Advertising, Bus Advertising, Lifestyle media, Transit Shelters, Wrapped Vehicles
Lung and liver cancer are becoming two of the most common cancers worldwide. With lung cancer being the second most common and liver being the sixth, early diagnosis and intervention are crucial since symptoms can be dormant until later stages. This is especially...
by Jonathan Megahey | Jan 17, 2022 | Billboard Advertising, Experiential Marketing
When we look at Out of Home media, most campaigns are B2B and B2C and include tangible industries such as food, beverage, and fashion. However, our most recent OOH activation for Taipei Economic and Cultural Representative Office (TECO) invoked another side of OOH;...
by Matthew Noll | Jan 22, 2021 | Billboard Advertising, Fitness Club Media
This is another post in our series of legacy campaigns looking back at some of the notable milestone campaigns over our 30 year history in Out of Home media. Back in 2014 when rideshare services were still a fairly new thing, and Lyft was an up-and-coming contender...
by Jillian Cowden | Mar 6, 2020 | Billboard Advertising, Experiential Marketing, Featured, Traditional Media
As one of West Virginia’s oldest public universities, Marshall University’s roots run deep. The commonly used hashtag #MarshallUFamily and catch phrase, “Sons and Daughters of Marshall”, speaks to the university’s welcoming community and legacy of...
by Jillian Cowden | Feb 3, 2020 | Billboard Advertising, Featured
The college enrollment period was in full swing and Nossi College of Art wanted to increase the number of applicants among local high school students and potential transfer students throughout Nashville, TN. Our strategy was to implement an integrated campaign of...