Engaging Tech for Experiential Marketing [Infographic]
Experiential marketing activations can be enhanced by integrating technologies that allow brands to better reach and connect with targeted audiences!
Read MoreExperiential marketing activations can be enhanced by integrating technologies that allow brands to better reach and connect with targeted audiences!
Read MoreEMC Outdoor interviews Jeff Gunderman of EYE Corp Media to understand the current state of out of home, success stories, and exciting growth opportunities!
Read MoreThis year, Super Bowl advertisers spent an estimated $5.1 million per TV spot to reach 98.2 million viewers. Here’s our recommendation for spending in out-of-home media instead of a $5 million spot.
Read MoreBetsy McLarney, CEO of EMC Outdoor, a nationally recognized, location-based marketing agency headquartered in Philadelphia, PA, was elected as a new member to the Geopath Board of Directors.
Read MoreAs we enter 2019, we look forward with excitement at what new opportunities and developments lay ahead. We’re eager to gain deeper engagement, more connectivity and a better understanding of the world around us. These are all major focal points that will make us better marketers and planners that create more effective out of home, trade shows, experiential and digital campaigns. At the same time, it’s equally important to reflect on the year behind us, taking stock of our growth and development over what has been a landmark year for marketing and advertising. To that end, this 2018 Best of the Blog is a compilation of the year’s top-performing, most-read, most-shared posts.
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